Instagram is an amazing tool for finding new fans and gaining followers, but it can be tricky to move that traffic from your IG feed to your Fansnub profile. Instagram is a scroller’s paradise and you have about a second (AT MOST!) to capture someone’s attention.

While getting new followers on Instagram is pretty straightforward, the real trick is moving that audience to your Fansnub page so you can make a sale. 
 

Link In Bio

Putting your link in your Instagram bio may seem like a no-brainer, but this is actually a more flexible and valuable tool than you might realize. You can update your bio link as often as you want, so if there’s a special event you want to promote, you can be sure to give fans access right from your bio. A super popular option is to use tools like Linktree or similar. Whatever option you choose, make sure your fans know that a quick hop over to your profile can link them directly to your content!

Story + URL

If you post a video or photo to your story, always include the url to your site as text on top of it. (This is where a personalized domain REALLY comes in handy.) Brands that include a url, even if it’s not clickable, see higher conversion and more traffic to their sites. This is a super simple step to take, and it gives your fans a constant reminder that your site exists. The more they see the url, the more likely they are to visit. 
 

Swipe-Ups

While having the option to swipe up on a story is great, it’s only permitted for verified accounts or users with more than 10k followers. Adding a visual link to your story is a nice workaround for you and your fans.

DM Me For More!

This is a great strategy to try when you have something special going on. If you’re running a promo, sale, or even have a new subscription offer you’re excited about, invite fans to DM you for more information. Fans love the idea of one-on-one interaction, so the odds are good that they’ll slide into your DMs. Prepare a template you can copy and paste welcoming the fan and instructing them on how to access your exclusive deal. This may be a risky move if you have a TON of followers, but if your following is on the smaller side or if you’re just starting out, this is a great way to help drive traffic.